“Our cross sales for January were amazing – they all had a huge increase in their totals! Many of them doubled their totals from previous months. Now we just need to keep the momentum going.

Thanks for the lollypops! I am going to use them as treats when I hear a great cross sale offer and in our Friday meeting. The reps will love it!”

Godiva Chocolatier




Win the Sale and Gain a Loyal Customer for Life!

The easiest way to make more money by phone is to sell more to your current customers.  For Up-Selling / Cross-Selling, LAMA is a fun, interactive, training to:

  • Help your agents talk to customers about new products and services
  • Increase your profits on every call by up-selling or cross selling
  • Deliver double-digit growth in KPIs
  • Provide immediate and long-term results
  • Improve customer satisfaction and loyalty

LAMA is a way to manage and guide conversation purposefully.  It will allow you to control every conversation without being pushy, greedy, urgent, or tricky.  With LAMA, everybody will WIN—The Customer, The Company, and the Sales Rep.

Godiva Chocolatier achieved a 20+% increase in conversion rates on in-bound calls to catalogue sales by using this program.

Maximizing Customer Contact to Make More Profits

It’s much easier to sell more to a customer who is already calling your company.  They are much more likely to say yes to a company that they already know and trust.  This course teaches three highly successful methods to Up-Sell and Cross-Sell using our LAMA techniques:

  1. Accelerating the Usual Transition Method – it’s so much more than just saying “Is there anything else I can get (or do for you) today?”
  2. Planting the Seed for the Sale – it’s the easiest way to Cross-Sell and increase your sales by double digits
  3. The Buying Signal Method – the fastest way to more double digit growth, with more advanced skill in LAMA required

Planting the Seed for the Sale can be the biggest and most popular way of introducing a new product or service.  We will teach a simple and non-aggressive way for the Sales Reps to turn up the volume for a more profitable call center.

Use our program to save time, money and energy.  We created it for Fortune 100 Companies and we can bring it you.  It works every time!


Customized to Your Needs and Situations

All courses are customized and include training workbooks as well as one-on-one coaching using The Positive Coach Approach method.  We will customize your Up-Selling / Cross-Selling Training to the exact situations your team faces every day.  Let us give you a program that will be loved by your agents, embraced by your customers… and will help you gain loyal customers for life!


Train The Trainer / Custom Licensed Training

All LAMA Training can be licensed and customized for the unique needs of your organization.  We can Train Your Trainers on:  Sales Training, Coach Training, Retention Training, Customer Service Training and Management Training.